The housing market is hot! Homes of all sizes are selling quickly and at higher prices.
So why bother going above and beyond when it comes to marketing your home for sale, right? Don’t homes basically sell themselves?
Exceptional marketing matters. Even in a hot Real Estate market. Especially in a hot Real Estate Market. The fact of the matter is when it comes to selling a home in any market, you only get one chance at making that memorable first impression for home buyers.
Choosing a reputable Real Estate Team that does not cut corners when it comes to marketing ensures that your greatest asset will sell for top value. The average home sale price is increasing, but you deserve more than average when it comes to selling your home. Here are just a few reasons why exceptional marketing matters in the 2022 Real Estate Market.
If your home is marketed with excellence by a team of marketing experts, your home reaches a wider network of buyers. In 2022, digital marketing is more important than ever before. Before a buyer comes to view your home, they have likely seen it online first. Choosing a Real Estate team with an expansive online presence will ensure that your home is presented to millions of serious buyers who are actively looking to purchase a home. The way that buyers browse homes online is also changing, so in addition to having your home listed on traditional online channels, having your home strategically marketed on social media platforms (particularly with a team that has tens of thousands of followers) will reach an expansive number of eager buyers. Regardless of which online platform a buyer might see your home, excellent marketing will ensure that it stands out above all others.
There is no denying it. Buying a home is as emotional as selling one. Exceptional marketing ensures that nothing will interfere with the buyer’s ability to connect with your home. From high quality staging to professional photos and 4K videos, to 3D Tours, to Premium state-of-the-art Feature Books. Your home will be the one that not only stands out to buyers but really leaves that lasting impression. Most buyers make their decisions based on the emotional connection that they feel when viewing a home. Exceptional marketing will ensure that your home looks its best and will allow buyers to really fall in love with your home.
The truth is, if your home is marketed with excellence, it will immediately translate to getting more value for your home. In most cases as sellers, once your home is sold you will begin to search for your next home to move into. Getting the most value for your home ensures that you are also in a better position to then purchase a new home.
Mark Faris, CEO and Broker of Faris Team Real Estate says it best:
“You’ll never know if you could have sold your home for more money, if it wasn’t marketed properly”
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While the information contained in this site has been presented with all due care, Faris Team assumes no responsibility or liability for any errors or omissions.
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